Do you know what a minisite design is? Or maybe you have heard other people talk about minisite design? Well, minisite design is basically just a simple and static HTML design for your product sales letter or squeeze page. Usually minisite design is a term that only Internet marketers know. If you’re not an Internet marketer, chances are that you don’t know what it means. If you don’t believe me, I challenge you to ask your friends about minisite design and I can bet that they don’t know anything about it.

Sometimes people argue that you don’t need a good-looking minisite design in order to sell your product or service. They will say that you can simply use a standard HTML without any design at all. However, if you think deeply, do you really believe that website visitors will trust you when you are selling your product or service on an ugly web page? I’m sure that you will doubt the website owner and not buy his product or service.

The same thing goes for squeeze page with an ultimate footer ad. Having a professionally designed, nice looking squeeze page will increase your credibility, thereby increasing your opt-in rate. This alone is worth many times over the price of getting a minisite design done. It’s really a pity if you say to yourself “I want to get more traffic to my website” when your minisite design is really bad.

Now, you may think that you want to design a minisite by yourself. My advice is NO do not do it yourself. If you don’t know anything about graphics, I highly recommend you to NOT do it on your own. There are 3 reasons for this. First, your design is most likely very bad. Second, you’d spend countless hours trying to design your minisite and your final design will still be very poor. You’d be a lot better spending your time to do stuff that you’re good at. The third reason is that hiring a professional minisite designer will save you both time and money, and the design will be tens, if not hundreds, of times better than your design.